Global Blenders Market Share Report 2024, Forecast To 2033

25 Jul, 2024

The blenders market has seen strong growth in recent years, increasing from $2.97 billion in 2023 to $3.17 billion in 2024 at a compound annual growth rate (CAGR) of 6.8%. This growth in the historical period can be attributed to the growing demand for energy-efficient kitchen appliances, advancements in blender design patents, increasing emphasis on health and wellness trends, the shift towards home-cooked meals, and the influence of celebrity endorsements. Looking forward, the market is expected to continue this growth trajectory, reaching $4.18 billion by 2028 with a CAGR of 7.2%. Projected growth in the forecast period will be driven by consumer preferences for convenience and time-saving appliances, sustainable and eco-friendly options, rising consumption of smoothies and milkshakes, heightened awareness of healthcare benefits, and increasing demand for processed foods. Major trends anticipated include the development of multifunctional blenders, high-performance blenders for nutrient extraction, blending of plant-based and functional ingredients, and ongoing innovation in blender design.

Major Driver In The Blenders Market

The increasing adoption of healthy lifestyles is anticipated to propel growth in the blenders market. As people prioritize balanced nutrition and physical well-being, there is a surge in consumer awareness about the health impacts of food ingredients. Blenders are instrumental in this trend, allowing users to effortlessly create nutritious smoothies, soups, and purees from fruits, vegetables, and nuts. For example, a survey by the International Food Information Council in May 2022 found that 52% of Americans followed specific diets or eating regimens in the past year, up from 39% in 2021. This shift towards healthier eating practices is driving the growth of the blenders market, with anticipated market values of $X billion in 2023, $Y billion in 2024, and $Z billion by 2028.

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Blenders Market Competitive Landscape

Panasonic Corporation, Whirlpool Corporation, Koninklijke Philips N.V., Stanley Black & Decker Inc., Smeg S.p.A., B. Braun Melsungen AG, Groupe SEB, DoorDash Inc., SharkNinja Operating LLC, Cuisinart, Breville Group Limited, Hamilton Beach Brands Holding Company, Vitamix Corporation, Blendtec Inc., Kuvings, Sunbeam Products Inc., Nutribullet LLC, Weston Products LLC, Gourmia Inc., Cleanblend, Bella Housewares, Kenwood Limited, Tribest Corporation, Waring Commercial Inc., Indpro Engineering Systems Pvt. Ltd.

Key Blenders Market Trend

Major companies in the blenders market are focusing on developing technologically advanced products with innovative accessories, such as interchangeable attachments, to enhance convenience. Interchangeable attachments in blenders refer to additional components that can be swapped or attached to the main unit to increase functionality and versatility. For instance, in April 2023, Blendtec, a US-based company specializing in commercial and residential blenders, launched its new Immersion Blender. This blender features interchangeable attachments, including a blending wand, whisk, and chopper, designed to simplify various blending tasks. It boasts a powerful 350-watt motor, a 20-speed variable dial, a soft grip ergonomic handle, and two power buttons for comfort and control. Its stainless-steel driveshaft and blade ensure durability and performance.

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Blenders Market Segmentation

The blenders market covered in this report is segmented –
1) By Product Type: Countertop Blenders, Personal Blenders, Hand Blenders
2) By Material: Plastic, Stainless Steel, Glass, Aluminum, Copper
3) By Sales Channel: Offline, Online
4) By Application: Commercial, Household
By Geography:The regions covered in the blenders market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain. Asia-Pacific was the largest region in the blenders market in 2023.

The Blenders Global Market Report 2024 furnishes information about the global blenders market, encompassing details like market size, projections for growth, segmentation across various sectors and regions, and an overview of competitors, including their revenues, profiles, and market shares. Furthermore, the report pinpoints potential opportunities and strategic directions derived from market trends and the strategies adopted by key competitors. The report also offers an assessment of how the COVID-19 pandemic, the Russia-Ukraine conflict, and increasing inflation have affected both global and regional markets, furnishing valuable strategic insights for businesses.