Global Bananas Market Scope 2024, Forecast To 2033

25 Jul, 2024

The bananas market size has shown steady growth recently, expanding from $135.31 billion in 2023 to $138.34 billion in 2024 at a compound annual growth rate (CAGR) of 2.2%. This growth in the historic period can be attributed to a significant increase in import demand, abundant supply growth, rising consumer preference for bananas due to their nutritional value, export earnings, and ongoing development of new banana varieties. Looking forward, the market is poised for continued steady growth, projecting to reach $153.47 billion by 2028 with a CAGR of 2.6%. Anticipated growth in the forecast period will be driven by the integration of bananas into diverse culinary traditions and innovative food products, adoption of water-efficient irrigation techniques and sustainable water management practices, increased investments in research and development (R&D) to combat disease resistance and post-harvest losses, government-led food security initiatives and agricultural development investments, and expansion of e-commerce platforms and direct-to-consumer sales channels. Major trends expected include the adoption of precision agriculture techniques, implementation of blockchain technology to enhance traceability and transparency in the banana supply chain, exploration of vertical farming methods like hydroponics and aeroponics for controlled indoor banana cultivation, advancements in biotechnology such as gene editing and genetic engineering to develop disease-resistant banana varieties.

Major Driver In The Bananas Market

The bananas market is set to grow with the increasing health consciousness among consumers. As access to health information improves and there is a focus on longevity and well-being, consumers are leaning towards nutritious options like bananas. According to the International Food Information Council, 52% of Americans followed a diet or eating pattern in 2022, reflecting a shift towards healthier eating habits. This rising health consciousness is expected to propel the bananas market, projected to reach $M billion in 2023, $N billion in 2024, and $O billion by 2028.

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Bananas Market Competitive Landscape

Trader Joe's Company, Dole Food Company Inc., Del Monte Foods Inc., Chiquita Brands LLC, Chestnut Hill Farms, International Fruit Company LLC (IFCO), Sun-Maid Growers of California, Torn & Glasser Inc., Augason Farms Inc., Woodstock Farms Manufacturing, Crispy Green Inc., Terra Ingredients LLC, Turbana Corporation, Pacific Produce LLC, Natierra Inc., Brothers All Natural, Bare Snacks, Mundo Foods LLC, Wel-Bloom Bio-Tech Corporation, Valley Food Storage LLC, Organics Unlimited Inc., Equifruit Inc., Nature's All Foods LLC, Harmony House Foods Inc., Bonita Fruit Inc

Key Bananas Market Trend

Major companies in the bananas market are focusing on developing new varieties, such as frozen banana bites, to offer better options to their customers. These frozen and coated banana bites are a tasty and healthy snack, made by dipping banana slices in various coatings and then freezing them. For instance, in November 2023, Pukpip, a UK-based food and beverage company, launched its frozen treat, Real Banana Bites. This innovative product provides a delicious and indulgent treat for consumers seeking a unique frozen snack experience. Pukpip's Real Banana Bites combine the natural sweetness of bananas with the rich flavor of milk chocolate, creating a delightful and convenient snacking option.

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Bananas Market Segmentation

The bananas market covered in this report is segmented –
1) By Type: Bananas, Plantains
2) By Product Characteristics: Premium Segment, Standard Segment
3) By Industry Practices: Wholesale Market, Retail Market, Export Market
4) By Application: Edible, Medical, Ornamental
By Geography:The regions covered in the bananas market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain. Asia-Pacific was the largest region in the bananas market in 2023.

The Bananas Global Market Report 2024 furnishes information about the global bananas market, encompassing details like market size, projections for growth, segmentation across various sectors and regions, and an overview of competitors, including their revenues, profiles, and market shares. Furthermore, the report pinpoints potential opportunities and strategic directions derived from market trends and the strategies adopted by key competitors. The report also offers an assessment of how the COVID-19 pandemic, the Russia-Ukraine conflict, and increasing inflation have affected both global and regional markets, furnishing valuable strategic insights for businesses.