Special Interest Tourism Market Definition
Special interest tourism refers to travel focused on specific interests, hobbies, or activities, such as adventure, eco-tourism, cultural experiences, or niche hobbies. It caters to travelers seeking unique and personalized experiences that align with their passions or interests, often providing in-depth exploration and engagement with the subject matter.
The main tourist types of special interest tourism are domestic and international. Domestic tourism refers to residents traveling within their own country for leisure, business, or other purposes. These tourists explore different regions, cities, or attractions without crossing international borders. The various traveler types include individual, couple, group, and professional with the age group of 15 to 25 years, 26 to 35 years, 36 to 45 years, 46 to 55 years, and 66 to 75 years. The several activities involved are environmental, adventure, and sport and various purposes include activity, education, discovery, hobbies, challenge relaxation, health and therapy, and day tours.
Special Interest Tourism Market Segmentation
The special interest tourism market covered in this report is segmented –
1) By Tourist Type: Domestic, International
2) By Traveler Type: Individual, Couple, Group, Professional
3) By Age Group: 15 To 25 Years, 26 To 35 Years, 36 To 45 Years, 46 To 55 Years, 66 To 75 Years
4) By Activity: Environmental, Adventure, Sport
5) By Purpose: Activity, Educational, Discovery, Hobbies, Challenge, Relaxation, Health And Therapy, Day Tours